The life-coaching funnel everyone teaches is exhausting: post free advice, offer a free discovery call, spend thirty unpaid minutes with someone who "needs to think about it," follow up twice, and maybe close a package. Meanwhile your actual audience — the people commenting "I needed this today" and DMing you their situations — has no way to simply pay you for an hour of your attention. So you coach them for free, a sentence at a time, in the comments.
And the tooling makes it worse. Calendly for booking, Zoom for the call, Stripe or PayPal invoices afterward, a spreadsheet to track who owes what. Every seam in that stack loses a client. Cheddify collapses it into one link: your rate, your calendar, your call, and your payout in a single system. If you're comparing tools, see Cheddify vs Calendly — the short version is that Calendly schedules time and Cheddify sells it.
What life coaches sell on Cheddify
Per-minute office hours
Toggle yourself available for an hour after you post, and your followers can tap your link, pay as guests in the browser, and talk to you live — no discovery call, no proposal, just coaching with the meter running. Someone stuck on a decision pays for fifteen minutes of clarity instead of committing to a package they're not ready for. It's the lowest-friction first purchase a coach can offer, and it's how followers become clients.
Office hours also fix a positioning problem. Announcing "I'm live for the next hour — link in bio" in a story gives your content a call to action that isn't a webinar funnel, and it teaches your audience something valuable: access to you is real, immediate, and priced.
Booked sessions
Your standard 30- or 60-minute sessions, scheduled ahead and paid at booking. Prepayment ends no-shows and ends the awkward invoice chase — the session starts with money already settled, which is better for the coaching too.
Paid DM check-ins
Between-session accountability is real work. A paid DM price lets clients send you a check-in — "I did the thing, here's what happened, what now?" — and pays you for the thoughtful reply. See how paid DMs work.
What should life coaches charge?
Sellers in this niche commonly charge $2 to $8 per minute, with $4 a common working rate — that's $240 an hour at the meter, though most per-minute calls run 10 to 30 minutes. If your current package rate implies $150 to $300 per hour, price your per-minute rate to match; going cheaper on Cheddify undercuts your own packages. More guidance in how to sell your time as a coach.
A worked example
You charge $4 per minute and take a 25-minute call: the client pays $100, plus roughly 3% card processing billed to them on top. Cheddify's fee is 20% + $2 per call, so you keep 80% of $100 ($80) minus $2 — $78 to your bank via Stripe. Compare that to a free discovery call, which pays $0 and converts maybe one in five. Full numbers on the pricing page.
The honest part: Cheddify brings you zero clients
Cheddify has no marketplace, no directory, and no discovery — it will not send you a single client. It converts the audience you already have on TikTok, Instagram, or YouTube into paying clients. If your content gets engagement and your DMs get questions, that's the demand; Cheddify is the checkout and the call in one. If you don't have an audience yet, an expert marketplace is a better fit today — see Minnect alternatives for the discovery-driven options — and come back once your content is pulling people in. Claiming your link is free: how it works.